QALFM Handbook

The QALFM Handbook: Law Firm Marketing, what you need to know, is an easy reference guide to professional services marketing for novices – both lawyers and marketers.  It provides lawyers with a better understanding of what marketing is, and how they can become involved at an individual level. 

Click here to view the table of contents of the Handbook. 

Ordering a copy:

To order a copy of the handbook please fill in the attached.

Handbook in the media:

Click here to read an interview with QALFM’s President Zara Morton about the Handbook.